17Architecture · Identity · Editorial2021
NorthbankArchitecture for place and people
A rigorous but approachable identity for an architecture practice focused on thoughtful places, public value and long-term use.
Project overviewBuilt as a system,
Built as a system,
not a single image.
The challenge
The studio required a system that could hold technical information, architectural imagery and persuasive project narratives without competing with the work itself.
The approach
A disciplined grid, compact NS monogram and architectural-blue accent provide structure. Generous white space and a precise typographic hierarchy keep complex proposals calm and readable.
The result
An identity extending across proposals, project boards, stationery, site graphics, signage and a responsive digital portfolio.
- Status
- Independent design project
- Services
- Identity designEditorial systemsEnvironmental graphicsDigital design
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Clear hierarchy
Consistent application
Purposeful detail